New Store Location
What's key to successful retail expansion? Location, location, location. Retailers know that good store sites are critical to ensuring a healthy revenue stream. Presidion predictive analytics applications enable retailers to select the right store locations-and design effective interior layouts as well.
|Retailer selects new store locations with help from SPSS
Halfords Department Store uses IBM-SPSS Modeler to accomplishe its goal, and confidently predicte its most profitable
new store locations. Read more
Retailers use this predictive insight to:
- Know which locations offer the most long-term profit potential - and which don't.
- Arrange products to increase multi-product purchases.
- Understand how store layout and flow shape the overall shopping experience.
- Reduce retail theft and loss by changing product location or store layout.
|SPSS tool plays a critical role in the lifecycle of new store openings
Debenhams chose SPSS predictive analytics tool to analyse potential new stores. Read more
For example, a leading U.S. fabric and crafts supplier redesigned its store interiors according to products that were purchased together. Herlitz, a German office products manufacturer, used a combination of point-of-sale data and demographic information to identify the best products for each store, and create the most effective interior flow and layout.